The lucrative nature of the soap business is influencing several investors to step into this business. As a result, a more competitive environment is being created in the market. You just cannot beat this fierce competition with traditional approaches. The need is to improvise the design of soap boxes so that it acts as a critical differentiator of your products. Opting for the right kind of appealing design is instead a complex process. You need help from the experts to get it right and spot-on. Here are a few professional tips for creating an engaging design that promotes repeat product sales and saves time and resources.
Greener soap boxes with Kraft paper:
Perhaps, the best way to turn your ordinary soap packaging boxes into exquisite ones is by manufacturing them from Kraft paper. This material has a raw look and feel. But, the best part is that you can print it in any versatile color. The Kraft has a spongy texture to create a unified look that attracts the heed of the captive audience in the very first instance. There is no limit to the design ideas when you use this material for your packages. It is pretty flexible, allowing you to pair it with several different customizations that best suit your products. The signs of fingers and scratches are not visible on this material, making your boxes even more extraordinary.
Apart from looking eye-catching, this material works incredibly well with the organic line of your soap items. It is easy to reprocess again and again, which aligns well with your corporate social image. As a result, more and more eco-conscious buyers turn their heads toward your items which compels them to buy from your brand repeatedly.
Put your soap on display with die-cuts:
The customers mostly buy a soap product by gauging how it looks and feels. But, at times, they will buy according to how beautiful and mesmerizing the custom soap boxes look. Adding die-cut windows beautifies your item’s overall presentation and impression on the viewers’ minds. Keeping this in mind, ensure to include these transparent windows in the overall box design.
For more turnovers, add the colors of your soap to the translucent windows. This color scheme can attract many customers to your items even in an ocean of sameness. Another exciting idea is to match the shape of die-cuts with the signature elements of your brand. For example, the contour of your brand logo or any other design that portrays the nature of your soap items. The most significant benefit of applying die-cuts is that they allow the customers to make informed decisions. As a result, the integrity and credibility of your brand get a considerable boost that translates into repeat sales.
Half or Holster soap boxes:
This is the most exciting packaging design idea that allows the customers to preview the inside items and smell them. More than anything, this style of custom-printed soap boxes renovates the display of the products in such a manner that potential clients cannot ignore. Half or holster box design exposes a half part of the soap. Or, more precisely, the bottom of the soap is held by the box while the rest part of it is entirely on display.
It should be evident here that half does not mean less here. Instead, it means you get to present your soap items more excitingly. The texture of this box supports printing of every kind, which lets you decorate the display even more comprehensively. For instance, you can apply some floral patterns or a specific color combination in the box design to compel the customers to take notice. Again, this design idea is helpful for the buyers in making informed decisions that promote more and more sales.
Stamp a luxurious foil:
One of the quickest ways to rank your products as high-profile is through a finely finished packaging box. So when selecting wholesale suppliers of soap boxes, please go through the finishing options they offer. Also, find out whether they offer the services of foil stamping or not.
Foil stamping is a unique packaging design idea in which one can apply a foil of specific color by selecting a metal die. A word of caution here is always to use a metal die and keep the pressure and heat application very low. Otherwise, you may ruin the packaging design. A foil over the texture of soap packages produces a pleasant customer experience. At first, it acts as a target for the eyeballs, and then it improves the touch experience of the buyers. The shoppers cannot resist such a premium appeal and end up putting your products in their shopping carts.
Adopt a positive design approach:
The festive design approach must create a buzz for your soap products. Soap packages carrying simple designs no more attract people. Instead, it repels them away from your items to find other better options. Keep this in your mind, and make sure to change the box design now and then. The best approach is to mark down your calendars for specific celebrations coming nearby. And then keep altering your design so that it matches the particular theme of the event or occasion. As a result of this strategy, your products would soon become the talk of the town, and more people may want to invest in your items.
Retail brands often struggle with the design process of soap boxes. They usually face the challenge of curating a box design that not only attracts but also activates the brain’s reward areas. The packaging above design ideas is best since you can achieve them without spending a fortune. While pursuing these design ideas, remember the overall theme of your brand. After all, the brand appeal persuades people to prioritize your soap products over other available options.